As a service center for the UAB community, Web Communications will assist you with any needs you may have. Our goal is to strengthen the brand and identity of UAB by taking on the challenges of each group at the university and crafting solutions to overcome these challenges. Our role extends beyond the development and design of websites; regardless of how you are developing your site - whether you are developing it in-house or using a particular CMS tool - we are always willing and available to answer any questions, address any needs, or solve any problems that may arise. Information architecture and usability are important strategic components of every web site, and we guide you through this process in order to develop a functional site most suited to your target audience. We scrutinize every element - design, architecture, usability, development practices, and copy - to ensure your site is optimized with the most relevant and timely content for your visitors that will continue to drive traffic to your site.